Working with the NCAA Men’s Final Four @mfinalfour was not on our 2025 bingo card, but we’ll take it!
Working with the NCAA Men’s Final Four has been an incredible opportunity for our team. Being part of the Final Four marketing committee gave us valuable insight into how major sporting events approach marketing and community engagement on a national scale.
We’ve had the chance to collaborate with media outlets from across the country, build new relationships, and expand our reach — all while representing travel and culture at the intersection of sports.
One of the highlights? We were honored with the opportunity to MC the NCAA Men’s Final Four Press Conference Tip-Off! Hosting such a high-profile event was a first for us, and it reminded us that stepping outside your comfort zone can lead to unforgettable moments.
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